Love Is the Foundation.
Identity Is the Framework.
You heard us at Matrimony.
Now it’s time to turn inspiration into identity.
The question isn’t if you have a family culture.
It’s whether you’ll build it on purpose.
Historically, families marked their identity through crests, mottos, and shared symbols — not as decoration, but as declaration.
We bring that clarity into the modern home.
Rally Your Family
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Matrimony
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Rally Your Family ✳︎ Matrimony ✳︎
Signature Identity
$2,500 (Matrimony Price)
A refined, semi-custom identity built from your story. Delivered in 1–2 weeks.
This is the core Rally experience.
We guide you through our proven identity framework, then design your crest and write your manifesto around your story using our structured creative system.
Thoughtful. Personal. Efficient.
You Receive:
Custom family crest (designed within the Rally framework)
3–5 clearly articulated core values
3-part family manifesto (written in your voice)
Digital files (SVG, PNG, print-ready PDF)
One revision round
Work directly with the Rally Team.
Standard investment: $5,000+
Founders Identity
$4,500 (Matrimony Price)
A fully bespoke identity built entirely from conversation.
For families who want to craft their identity directly with the founders.
Every element is discovered and designed from scratch.
Deeper. Slower. Fully custom.
Includes:
60–90 minute live discovery session with both founders
Crest designed from scratch (no pre-existing system)
Every symbol chosen uniquely for your family
Manifesto written directly from your live session
Private identity presentation session
One refinement round
Work directly with the Rally Founders.
Limited to 10–12 families per year.
Standard investment: $9,000+
Let’s Work Together
If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.